For organizers · secretariats
We take care of hotel negotiations, reservations, inquiries and settlement. Monitor status in real time while organizer and speaker stays are handled automatically with coupons.
Connecting MICE.
Organizers · Participants · Hotels.
MICELINK operates large-event accommodation efficiently with an online accommodation and tour reservation system. We help organizers focus on their main event through efficient housing operations.
About MICELINK
Accommodation · transport · tour automation
Accommodation · transport · tour automation
for every MICE stakeholder
MICE events bring together three stakeholders: organizers, participants and hotels. Through an event-specific reservation website, MICELINK offers hotels, flights and rental cars at competitive rates, lets participants complete every booking in one place, and gives organizers a clear view of reservation status.
We built MRTS to solve the operational challenges we experienced while running housing bureaus in the field. Our operations-led team delivered around 280 events in 2025 alone.
280events
Events delivered in 2025
20+ conferences
Associations and institutions served
3cities
Local-government housing bureaus (Suwon · Daegu · Daejeon)
2patents
Registered housing bureau system patents
What we do
We create value for all three stakeholders.
For participants
Book hotels, flights and rental cars in one event-specific site at competitive rates. Split payments, international cards, English pages and self-service documents simplify business travel.
For hotel partners
Gain stable block sales opportunities by event. System-managed reservations, payments, cancellations and changes reduce the burden of individual support.
Patent · Award
A system validated by patents and awards
Two patents related to our housing bureau system have been registered.
Patent registered
Method and apparatus for ancillary MICE event services (1)
- Registration no.
- 10-2542933
- Application no.
- 10-2022-0145799
- Application date
- 2022.11.04
- Registration date
- 2023.06.08
Patent registered
Method and apparatus for ancillary MICE event services (2)
- Registration no.
- 10-2807238
- Application no.
- 10-2023-0072563
- Application date
- 2023.06.07
- Registration date
- 2025.05.09
Award
Suwon top active administration award
Suwon MICE Housing Bureau operations (‘Sell Suwon: book Suwon accommodation and tourism in one place!’) — selected as an active administration best practice for providing domestic and international visitors to Suwon Convention Center events with one-stop real-time booking and payment for accommodation and tourism products.
History
Our history
Key events and milestones since our founding in 2021.
2025
- Second housing bureau system patent registered (No. 10-2807238, 2025.05.09)
- APEC 2025 KOREA SOM1 (Gyeongju) · SOM2 (Jeju) · SME Ministers’ Meeting accommodation operations
- Busan International Film Festival 2025 — operated for three consecutive years
- Around 280 events delivered during the year
2024
- Suwon MICE Housing Bureau selected as a 2024 active administration best practice (‘Sell Suwon: book accommodation and tourism in one place!’)
- 4th Lausanne Congress — 5,000 people from 200 countries, around 20,000 rooms operated (Songdo, Incheon)
- World Conference on Nondestructive Testing 2024 — 2,000 people (Songdo, Incheon)
- APIC 2024 (Seoul COEX), Korean Society of Mechanical Engineers conference (Jeju), Busan International Film Festival 2024
- Gwangju Kimdaejung Convention Center — World Congress of Anatomy, G-FESTA and Future Industry Expo
2023
- First housing bureau system patent registered (No. 10-2542933, 2023.06.08)
- Second housing bureau system patent filed (No. 10-2023-0072563, 2023.06.07)
- Started accommodation operations for the 2023 Busan International Film Festival Asian Contents & Film Market
- ICDERS 2023 (Siheung), Korean Society of Automotive Engineers fall conference (Ulsan), KSCE 2023 (Yeosu)
- Multiple academic conferences in Jeju — Korean Optical Society, KOSFOP, Korean Society of Food Science and Technology, Korean Institute of Metals and Materials
2022
- Filed the first patent, “Method and apparatus for ancillary MICE event services” (No. 10-2022-0145799, 2022.11.04)
- WCES 2022 (Busan), INTERSPEECH 2022 (Incheon), 35th World Congress of IFBLS (Suwon)
- Korean Society of Mechanical Engineers · Korean Academy of Medical Sciences · Korean Architects Congress (Jeju), KSCE 2022 (Busan)
2021
- MICELINK founded
Company Info
Company information
- Company
- MICELINK
- CEO
- Hyunjin Lee
- Founded
- 2021
- Business
- MICE housing bureau operations and development and operation of the MRTS online accommodation, transport and tour reservation system
- Head Office
- 12F, 40 Cheonggyecheon-ro (Dadong, KTO Seoul Center), Jung-gu, Seoul
40, Cheonggyecheon-ro, Jung-gu, Seoul, 04521, Republic of Korea - Branch Office
- Gangnam Building, 270 Jungang-daero, Dong-gu, Busan
Gangnam Building, 270 Jungang-daero, Dong-gu, Busan, 48731, Republic of Korea - Phone
- Company +82-2-6410-0248
Housing Bureau +82-2-6410-0244~49 - Hours
- Weekdays 09:30–17:30 KST (break 13:00–14:30)
Closed weekends and public holidays - info@micelink.com
- Business · partnerships
- Tel. +82-2-6410-0248
Email. hoonz@micelink.com - Business registration no.
- 221-87-02251
- Mail-order registration
- 2026-Jung-gu, Seoul-431
- Tourism business registration
- Seoul Jung-gu 2024-000017
Careers
Join the MICELINK talent pool
We are shaping the future of the global MICE industry and looking for great colleagues who can connect their potential with the world stage. Even when no public role is open, talent pool members receive priority review when a relevant position becomes available.
Opens in a new window through Google Forms.
Ongoing review · priority hiring
Submitted profiles are securely stored in our talent database and receive an in-depth priority review when relevant roles open.
Contact process
We do not send a separate result immediately after registration. If a suitable position opens, we will contact you through an official @micelink.com email.
Keep information updated
If your education, experience or contact details change, please update your existing submission or register again.
We are looking for partners to work with.
Event organizers, convention bureaus and hotel partners are all welcome.